Marketplace Quadrants: The Shortcut to Cross-Border Success [EN]

Which marketplaces matter most in each European country – and where should your brand start or scale next? In this fast-paced session, Valerie Dichtl and Ingrid Lommer unveil the latest version of the Marketplace Country Quadrants by Marketplace Universe, your compass for navigating B2C marketplace business across Europe. Based on fresh 2025 data, the session breaks down the leading platforms by country, category strengths, and market maturity – from Germany to the UK, France, Italy, the Netherlands, Poland, and beyond. Expect actionable benchmarks, market-specific insights, and real examples to guide your cross-border strategy. - Includes updated GMV figures, marketplace shares & Amazon penetration - Highlights key trends in fashion, electronics, DIY, grocery & more - Features the latest learnings from the Marketplace Universe community This is your shortcut to smarter European expansion.